A Brand Strategy Consulting, LLC

A Brand Strategy Consulting, LLC is a Houston, Texas-based firm founded in 2013 by Afton Baily Griffin, with an expansion to Wichita Falls in 2017 through her sister, Brooke Clark Baily. It is a woman-owned business that positions itself as an alternative to large agencies, working with small and midsize businesses that need senior-level marketing strategy and execution without a large internal team. The firm describes its work as spanning consulting, brand leadership, and cross-functional project management for clients who require a hands-on marketing partner rather than a vendor handling isolated tasks. Services described include website design and development on Squarespace, WordPress, Wix, and custom builds, paired with SEO. The agency also offers social media content creation, paid advertising on Meta, Google, and LinkedIn, and analytics reporting tied to traffic, leads, and sales goals. Additional offerings cover brand alignment work, public relations, email campaigns, graphic design, and brand-consistent collateral, including logo development. The company states it has built more than 160 websites and holds Squarespace Circle status. Its stated approach emphasizes strategy before tactics, with defined deliverables, set deadlines, and reporting structured around measurable business objectives rather than purely visual output.