Affluences

Affluences operates as a small SEO and web marketing agency based in Québec, Canada, with a team of fewer than ten people serving businesses looking to build an online presence in that market. The agency positions itself as having worked in web strategy and web marketing for more than 20 years, and it frames its work around helping clients become visible on search engines and generate return on investment from their online activities. The declared service range covers search engine optimization, digital strategy, content marketing, ecommerce marketing and pay-per-click advertising. Concretely, the agency describes natural search engine optimization (référencement naturel) aimed at increasing web visibility and attracting users toward a business, alongside paid positioning campaigns run through Google AdWords intended to move clients quickly toward the top of search results. It also offers web content writing (rédaction web) to support content marketing and SEO efforts, social media management to build an effective presence across social platforms, and web audience analysis, which involves reviewing visitor browsing statistics to help clients improve profitability and measure return on investment. Local referencing is mentioned as a way for businesses to increase their visibility to nearby customers. The agency also publishes a newsletter and maintains a blog as part of its client communication.