Agency | 2.0

Agency 2.0, based in Santa Monica, California, has focused exclusively on crowdfunding marketing since its founding in 2010, making it one of the earliest firms to specialize in Kickstarter and Indiegogo campaign promotion. The agency also operates a campaign headquarters in Austin. Its clients are product creators and hardware or consumer goods companies preparing to launch on crowdfunding platforms, including businesses located outside the United States — the agency cites serving client territories across 33 countries. Over its history it reports having launched more than 500 campaigns, with 20 campaigns raising over $1 million each, and having worked with clients that have gone on to appear on Shark Tank. The agency's work covers the full arc of a crowdfunding launch: pre-launch strategy, live campaign management, and post-launch follow-through. Services include video and photo production handled through its affiliated production unit, Coming Soon Studios, covering product videos, lifestyle imagery, and Amazon/e-commerce visual packages. Its "Fully Managed Campaign" offering includes custom landing pages, lead generation, email marketing, Kickstarter page builds, and paid ad campaigns to scale funding. A separate "Ads Only Accelerator" service applies paid media management and the agency's own backer data to boost an existing campaign's growth, with stated starting budgets from $2,500. It also offers Amazon and e-commerce support, including market research, listing optimization, paid media ad campaigns, and store setup for clients moving from crowdfunding into ongoing retail sales.