Allies Group

A head office on Newcastle Upon Tyne's Quayside, with a second base on Great Portland Street in London, houses Allies Group, a marketing agency combining content, PR and digital services under one roof. The listed location is given as Newcastle, Northern Ireland, though the operational offices described are in Newcastle Upon Tyne and London. The agency works across professional services, education, hospitality and leisure, the public sector and membership organisations, and Net Zero-related sectors, structuring its offer around two main disciplines: content and digital. On the content side, the agency covers strategy, creation, design and publishing, alongside PR work that includes retained client support, crisis communications, media training, videography and photography, plus a lighter-touch offering branded ALLIES Lite. Its digital services span SEO, delivered through a defined process covering audits, on-site and technical work, and link building and local SEO, together with site migration support. Social media services follow a structured campaign process, and paid search is handled through a dedicated toolkit and campaign development approach. Website design work is UX-led and extends to e-commerce, analytics, hosting, site migration and reporting, giving clients a combined route from technical foundations through to ongoing content and PR output.