AmaLock

AmaLock, based in Munich, works with manufacturers, brands and professional sellers who already generate meaningful revenue on Amazon but find their internal capacity for PPC, content and account management reaching its limits. The agency positions itself as an external Amazon team rather than a traditional marketing service, aimed at businesses that do not want to build their own in-house Amazon department but need experienced, senior-level handling of their account. As an official Amazon Service Partner, it states it manages a combined annual Amazon revenue volume above 150 million euros across the accounts it works with. The offering is structured as four connected modules covering PPC and visibility, content and conversion, strategy and profit, and catalog and stability. PPC work includes campaign structuring, keyword logic and budget control aimed at improving visibility while lowering ACoS. Content work covers product images, A+ content and brand storytelling intended to raise conversion rates from existing traffic. The strategy module involves a 90-day plan built around audit, implementation and scaling phases, including SKU prioritisation, margin logic and KPI tracking distinguishing revenue growth from actual profitability. The catalog and stability module addresses variant management, Buy Box issues, catalog errors and account health monitoring. AmaLock also conducts listing audits, reviewing elements such as main images, titles, bullet points, A+ content and catalog structure to identify which of these levers are underused before recommending action.