Aufgesang GmbH

Based in Hannover, Germany, Aufgesang GmbH has worked as an SEO agency since 2009 and has since broadened into a wider online marketing and PR practice. The team, sized between one and ten people, works with clients seeking visibility across traditional search engines as well as newer generative AI answer systems such as ChatGPT, Google AI Mode, and Perplexity. Its client-facing offer spans the full customer journey, from search and content to paid media and public relations. Core services include technical SEO audits, ongoing SEO support, link building, E-E-A-T audits and ranking-loss analysis, plus theme and content strategy planning and relaunch support. On the paid side, the agency handles Google Ads, Microsoft Ads, and social advertising across Meta, LinkedIn, XING, TikTok, and Pinterest, alongside Generative Engine Advertising. A distinct area of work is Generative Engine Optimization (GEO), covering LLM readability optimization, brand-context optimization for AI systems, agentic commerce optimization, and Wikipedia and Wikidata-related PR services. Additional offerings include content conception, creation and distribution, content audits, PR strategy and online press work, conversion-rate optimization, marketing automation, inbound marketing, web analytics and tracking, digital recruiting and employer branding support, and workshops on SEO and GEO topics. The agency also publishes case studies, checklists, studies, and webinars related to these service areas.