BAM Strategy

Operating out of Montreal with additional offices in Toronto and New York, this agency has worked as an independent shop since 1996. Its client roster spans consumer packaged goods, food and beverage, and pharmaceutical/healthcare brands, including work for Durex, Cheetos, Enfamil/Enfagrow, EndeavorRx, PepsiCo Canada Foods, Tasty Rewards, Olay, and Mucinex, positioning it as a partner for established national and international brand names rather than a niche or regional-only operator. Listed capabilities cover search engine optimization, conversion optimization, digital strategy, email marketing, and social media marketing, and project examples show these applied in varied combinations depending on the brand's need. Engagements have included building a national brand platform paired with media and social execution (Durex), developing a gamified digital experience (Cheetos Carnival), running CRM, social, and digital strategy work for a food and nutrition brand (Enfamil/Enfagrow A+), producing a brand campaign with social and web design components (EndeavorRx), handling content creation and digital promotions (PepsiCo Canada Foods), managing a North American CRM program (Tasty Rewards), staging an interactive virtual launch event (Olay), and delivering an integrated campaign with media buying and social (Mucinex). The agency describes its internal approach around a concept it calls "Careiosity," combining attentiveness to client needs with curiosity in developing creative and media solutions across these service lines.