Casson Media

Founded by Bryan Casson and based in Sandton, Johannesburg, Casson Media is a small specialist agency (team of 1-10) working with businesses that want direct access to senior staff rather than junior account handlers. The agency positions itself as a Google Premier Partner and states it works with brands including Motus, Google, Curro, TRSS Security, Spec-Savers, NSPCA and Bidvest. It serves businesses looking to scale through paid channels and organic search, with an emphasis on measurable return on ad spend rather than impressions or click volume. Declared services cover Google Ads, Technical SEO, Web Design, AI Consulting, Conversion Optimization and Digital Strategy. The agency describes a four-stage methodology: Discovery & Audit (analysis of the client's digital footprint and competitor research to find revenue opportunities), Strategy & Architecture (keyword mapping, technical site architecture and conversion funnel planning), Execution & Optimisation (content creation, technical fixes and campaign launches, with stated attention to page speed and 90+/100 PageSpeed scores), and Scale & Iterate (ongoing data analysis to reallocate budget toward better-performing activity). Web design work is described as either hand-coded HTML or custom WordPress builds. Client interaction is structured around direct contact with the agency's managing director, live and recorded feedback sessions, and contracts without long-term lock-in.