Cavalry Marketing & Design

Operating out of Eden Terrace in Auckland, Cavalry Marketing & Design works as an outsourced marketing partner for New Zealand SMEs and brands, extending into Australia. The agency positions itself as a resource for businesses that lack in-house marketing expertise or need additional design and strategic capacity, working across a range of client sectors rather than a single industry niche. The core team is small, and the agency supplements its own staff—covering graphic design, multimedia and agency management—with a network of partners handling web development, digital marketing and print production, allowing it to cover the wider marketing mix without every function sitting in-house. Services described include search engine optimisation, marketing strategy, web design and branding, alongside video content, social media and brand identity work. The agency's stated approach follows four stages: clarity, meaning definition of objectives, audience and competitive landscape before planning; creativity, covering campaign concepting and execution; agility, adapting plans to outperform competitors; and transparency, which involves setting objectives, measuring performance and reviewing results to inform future work. Client engagement typically begins with an initial consultation to discuss marketing needs before a plan is developed. The agency also runs an event space, Eleanor & Grace, in the same Eden Terrace building, and has been involved in sponsorship and fundraising activity for charitable causes such as Life Education Trust.