ConTesta

Based in Madrid, ConTesta is a small digital marketing team working with businesses across Europe, Latin America and the United States, with projects spanning more than ten countries. The agency operates as a boutique outfit — team size of one to ten people — positioning itself as a "360°" marketing provider that covers strategy, branding and execution for companies of varying sizes and industries rather than specializing in a single sector or market. The service range includes SEO applied to both websites and written content, covering keyword and competitor analysis and performance-driven copywriting aimed at improving organic visibility and traffic quality. Web design work is built on Figma, WordPress, Webflow and Shopify, with development described as SEO-optimized and geared toward conversion-focused UX. Social media management covers Instagram, TikTok, Meta and LinkedIn, combining strategy, design, copywriting, paid media and influencer partnerships, supported by monthly analytics reporting. Advertising services run campaigns on Google, Meta, TikTok and LinkedIn, built around audience segmentation, ongoing optimization and reporting. Additional services include branding (logo and brandbook development), video editing for social and campaign use, and AI integration for content generation, task automation and data analysis. The agency describes a five-step process — initial consultation and needs analysis, strategy and concept development, design and execution, launch and performance analysis, and ongoing optimization and scaling — as the framework guiding client projects.