CrawledUp

Based in Negros Occidental, Philippines, CrawledUp is a small SEO agency (team of 1-10) founded in 2020 that focuses specifically on the online casino and sportsbook sector across Asian markets. Its client base consists of online casino and iGaming operators looking to expand into or strengthen their presence in the Philippines, Indonesia, Malaysia, Vietnam, Thailand, and India. Rather than serving general businesses, the agency positions itself around the particular regulatory and competitive dynamics of the iGaming industry in these regions. Services are built around search engine optimization tailored to casino and sportsbook websites, alongside affiliate marketing and social media marketing. The stated approach includes in-depth keyword research, on-page content optimization, and casino-specific link building strategies designed to raise search engine rankings and drive targeted traffic. The agency describes adapting its strategy market by market, accounting for local audience behavior in each of the countries it serves, from established markets like the Philippines to emerging ones such as Vietnam and Thailand. Work is described as ongoing rather than one-off, with an emphasis on tracking algorithm updates and industry trends to adjust tactics over time. CrawledUp also offers pricing information and casino SEO packages through its website, and presents its process as collaborative, involving direct communication with clients to align SEO strategy with each casino brand's specific growth goals in the region.