creATiva by Alessandra Talentino

Based in Pescia, Tuscany, creATiva by Alessandra Talentino is a solo digital marketing consultancy run by Alessandra Talentino, who collaborates with Studio WebAlive. The consultancy works with small businesses and professionals who want to build an online presence but lack the internal resources or expertise to manage multiple digital channels effectively. Services are delivered both remotely (free video calls) and in person at the office, targeting clients across various sectors who need a coordinated approach to their web presence rather than isolated marketing actions. The service range covers website creation on WIX, including eCommerce setups, alongside SEO optimization, social media page management, and advertising campaigns on Google and Meta. The working method starts with a digital analysis phase built on SWOT analysis and target audience identification, followed by strategy development combining SEO and SEM elements. Additional offerings include brand identity work and general digital marketing consultancy, with each engagement described as customized to the specific business rather than templated. The consultancy also covers email marketing and social media management as tools selected according to client objectives. A blog is maintained on topics such as building effective websites and using SEO content to generate leads, reflecting the practical, analysis-driven approach described for client projects.