Creatys

Based in Istanbul, Creatys is a small team, founded in 2022, working with businesses that want their websites to remain visible as search shifts toward AI-driven answers alongside traditional Google results. The agency positions its work around what it calls the "Organic Demand Engine," aimed at businesses seeking a steady, non-paid stream of qualified visitors rather than relying solely on advertising campaigns that stop producing results once paused. The core offering combines SEO, Generative Engine Optimization (GEO) for visibility in AI systems such as ChatGPT, Gemini and DeepSeek, and conversion rate optimization (CRO) to turn visiting traffic into leads, tracked through monthly reporting against defined performance targets. This is structured under a proprietary seven-layer method referred to as the TYS Digital Performance Framework, which includes AI Architecture (restructuring a site's semantic markup so it can be read by AI systems), BrandLock (maintaining consistent brand information across platforms), an E-E-A-T Narrative component addressing experience, expertise, authority and trust signals, Entity SEO focused on presence in Google's Knowledge Graph, and Generative Engine Optimization itself. Creatys also offers a free website assessment built around twelve evaluation criteria covering areas such as Core Web Vitals performance, AI integration through MCP (Model Context Protocol) servers, voice interaction, dynamic content personalization, e-commerce and logistics integration, and overall technical architecture and user experience.