Criação de Sites Profissionais AlanPereira.com

Based in São Paulo, this agency works with small businesses across various industries, positioning its offer as an alternative to traditional digital marketing approaches it considers too costly and complex for smaller operating budgets. The team, consisting of up to 10 people, states over 14 years of experience serving companies of different sizes and segments, and frames its work around a "modular marketing" concept designed to help small businesses focus resources on the channels and actions most likely to generate revenue rather than vanity metrics such as follower counts or likes. Services described include paid traffic management (Google Ads, Facebook/Instagram Ads), SEO website optimization, website development, and email marketing. The stated methodology follows four steps: identifying the most suitable growth platform for a client's situation, building and testing a marketing "module" mapped to funnel stages and customer needs, analyzing data to scale results based on metrics such as cost per lead (CPL), customer acquisition cost (CAC) and lifetime value (LTV), and reinvesting returns into additional modules across other traffic sources to reduce dependency on a single channel. The agency also describes ongoing daily performance analysis of campaigns and ads, aimed at optimizing cost per click (CPC) and improving customer acquisition cost, and mentions using artificial intelligence to run sequences of micro-tests to identify effective strategies for each market segment.