Custom Digital Solutions

Custom Digital Solutions (CDS) is based in Charleston, South Carolina, and works with businesses ranging from small startups to established enterprises across a range of industries, including automotive, gas and energy, B2B, construction, legal, veterinary, therapy practices and jewelry companies. The agency positions itself as a full-service digital marketing and search partner, describing certified partnerships with Google, Meta, SEMrush and YEXT as part of its approach to campaign management and reporting. Its service list covers SEO, including local SEO, technical SEO audits, content optimization and a branded "BrandBoost SEO" offering, alongside SearchGPT optimisation. Paid media work spans Google and Performance Max campaigns, Meta and Instagram ads, LinkedIn, TikTok and YouTube advertising. CDS also runs programmatic advertising, covering digital billboards, airport displays, TV and radio ads, PR campaigns and audience segmentation. Website services include full website development and design, website refreshes and ongoing monthly maintenance. Additional offerings include ecommerce store marketing (shopping ads, conversion rate optimization, retargeting and marketplace optimization), user-generated content and influencer marketing, email and SMS marketing with drip campaigns and personalized messaging, and software development. The agency describes its team as an in-house group of marketers functioning as an extension of client companies, with a stated focus on performance-driven strategies tied to client goals.