Dark Horse

Based in Altrincham, near Manchester, Dark Horse is a digital marketing agency working with businesses looking to scale, describing itself as taking companies "from 7 to 8 figures." The team is small, in the 1-10 range, and operates as a Google Premier Partner, positioning itself against what it calls mediocre or generic agency practice. Its client base spans ecommerce and other growth-focused businesses, and the agency frames its relationships as straightforward client work rather than "partnership" language, with retained clients cited as the measure of its results. The agency's declared services cover Search Engine Optimization, Pay Per Click, and Social Media Marketing, broken down into specific offerings including Google Display, Remarketing and Shopping ads, PPC account management, search ads, and ecommerce PPC with a specific focus on Shopify. Paid social work extends across Facebook, Instagram, LinkedIn, Pinterest, Reddit, TikTok and Twitter advertising. On the SEO side, services listed include link building, digital PR audits, content marketing, international SEO, local SEO, SEO site migration, technical SEO, and ecommerce SEO for both Shopify and Magento platforms. GEO services are also listed among its offerings. The agency states it does not pursue industry awards as a marketing tactic, instead pointing to its Google Premier Partner certification and client retention as indicators of performance.