designblue

Based in Boulder, Colorado, DESIGNblue works with small and medium-sized businesses across the state, spanning industries such as software, luxury furniture, financial consulting, wellness and health, outdoor recreation, and nonprofit work. The team has specialized for the last ten years in building informed, strategic marketing plans and creative tactics aimed at addressing the specific challenges faced by Colorado businesses. Clients range from a Boulder-based nationwide software company to organizations testing new business viability in their respective markets, and a Colorado-based national nonprofit that needed its objectives and audience segmentation redefined. The agency's process moves through market analysis, strategy development, creative execution, and success tracking. Declared capabilities include market research and analysis, marketing plan development, logo design and branding, print design and production, web design and development, search engine optimization, search engine marketing, impact analysis, and strategic consulting. Work is structured either as a holistic, integrated approach covering marketing and sales needs together, or as standalone, bite-sized projects such as a single website, a catalog, market research with recommendations, or one campaign at a time. This allows businesses to engage DESIGNblue according to their current needs and budget, whether that means ongoing involvement as an extension of an internal team or a defined, limited-scope engagement.