DigitalMaas

Based in Sydney, DigitalMaas operates as a digital agency with a team of 11 to 50 people, combining search engine optimization, digital strategy and custom software development. Its work centres on a local marketing platform built to help businesses of varying sizes improve how they appear in local search results on Google, Apple, and Bing, comparing performance against competitors in the same market. The platform itself illustrates the concrete methods the agency applies to local marketing. It audits business listings across search engines and maps, flags issues, and generates AI-recommended edits that can be applied directly to correct them. On the reputation side, it produces AI-generated review replies, tracks keyword sentiment within customer reviews, and can automatically detect problem reviews. For competitive positioning, it compares listing audit scores and test results against local competitors to identify gaps and opportunities. It also supports promotional activity by creating and managing Google Posts and ads, with AI used to generate promotional content from local insights. Analytics functions bring together data on visibility, engagement, conversions and sales, along with keyword performance tracking across listings and ads, into a single reporting view, with monthly performance reporting noted as an upcoming feature.