Direct Light

Based in Dublin, Direct Light is a small design studio (team of 1-10) working with brands and businesses that need visual materials for marketing, packaging, and advertising campaigns. Clients mentioned in testimonials include a community organisation (Castleconnell Tidy Towns) and independent creative and hospitality businesses, indicating a mix of local and small-business clientele rather than a single industry focus. The studio's stated services centre on print design, 3D product visualisation, illustration, and branding. Print design work covers postcards, posters, packaging, labels, brochures and corporate collateral, with attention to layout, typography and print-ready file preparation. The 3D visualisation service is aimed at product marketing and advertising, producing photorealistic renders without requiring physical samples to be sent. Illustration work is described as bespoke and brand-focused, intended to communicate complex ideas and maintain visual consistency across campaign materials and pitches. Pricing is tiered by service, with 3D design starting at €100, illustrations at €70, and print design at €50. The studio describes a three-step process — briefing, creation, and delivery — starting with a discussion of the client's story and objectives, followed by design development, and ending with hand-edited, curated delivery of final assets. All visual work is stated to be produced without AI-generated content.