dNOVO

Based in Toronto, dNOVO Group works with legal practices, medical clinics, and home service businesses looking to generate leads online. The agency organizes its work around specific verticals rather than generic marketing packages, with dedicated approaches for personal injury, criminal defence, family and divorce, employment, immigration, bankruptcy, and estate planning law firms, as well as medical specialties such as dental, plastic surgery, IVF fertility, chiropractic, medspa, optometry, physical therapy, and LASIK practices. It also serves construction, roofing, home remodeling, landscaping, plumbing, paving, and windows/doors, HVAC, and other home service companies. Team size sits between one and ten people. Services cover search engine optimization, AI search optimization aimed at visibility in Google AI Overview, ChatGPT, and Perplexity results, pay-per-click and paid search marketing, Local Service Ads management structured around verified leads rather than clicks, web design intended to convert visitors into clients or patients, and content marketing. For medical clients, the agency also offers video production for patient acquisition. Its web design work is described as SEO-friendly, built to support conversion rather than function purely as a portfolio piece. The agency also publishes marketing guides and case studies specific to each legal and medical niche it serves, positioning its strategy around ranking across organic search, paid search, and emerging AI-driven search platforms simultaneously rather than treating them as separate channels.