Epiport Consulting

Based in Shibuya City, Tokyo, Epiport Consulting is a small team (1-10 people) working as a performance marketing and business development consultancy for international companies and expanding startups entering the Japanese and wider Asia-Pacific market. Rather than operating as a conventional external agency, it positions itself as an extended marketing and sales department for its partners, supporting go-to-market planning, inbound lead generation, and local sales operations for businesses unfamiliar with the region. Its work is organized around three stages of client growth: customer acquisition, activation and retention, and revenue optimization. On acquisition, services include identifying sustainable user acquisition channels, generating leads through SEO and SEM, and supporting new product launches. For activation and retention, the consultancy focuses on customer experience, product/service onboarding, converting trial users into paying customers, and setting up marketing automation for ongoing communication. Revenue-focused work covers tracking campaign performance, identifying KPIs tied to conversion rate and ROI, expanding into new marketing channels, and continuous optimization of existing campaigns through data and performance analysis. A further core offering is Strategic Market Research, which includes quantitative and qualitative analysis, competitive analysis and market sizing, brand research, industry research, product lifecycle research, consumer research, and customer journey analysis — used to build market entry and business development strategy for companies establishing themselves in Japan.