Equinox Dynamics LDA

Based in Esgueira, Portugal, this small agency (team of 1-10) works with e-commerce, B2B and SaaS brands across Portugal, the USA, Canada, Australia and Europe. It positions itself around AI SEO and GEO (generative engine optimization), aiming to get client sites ranked in Google and cited by AI systems such as ChatGPT, Perplexity, and AI Overviews. The company traces its origins to 2017, when it launched as a studio in Kyiv; after a period of closure, relaunch, and disruption during the war, it was re-established and officially registered in Portugal in 2024. Its service list centres on technical SEO audits examining code, speed and site structure, e-commerce SEO for Shopify, WooCommerce and custom platforms, authority link building focused on link quality over volume, and content strategy aimed at converting readers rather than just attracting them. Work follows a four-stage process: discovery through market and competitor analysis, strategy built into an ROI-focused roadmap, optimization covering technical fixes, content and link building, and a scaling phase driven by ongoing analytics. The agency describes transparent, jargon-free reporting with shared KPIs, and states it applies AI and automation tools within its SEO delivery. It also references addressing UX issues that cause high traffic but low conversion, and fixing technical debt such as slow load times and site errors that affect rankings.