Gert Mellak

Operating from Torrejón de la Calzada near Madrid, this is an independent consultancy run by Gert Mellak, working with founders and marketing leaders rather than large in-house teams. The practice has been active since 2005, spanning more than two decades of search and digital marketing work, and includes the founding of SEOLeverage and Solicom AI Consulting alongside the individual consulting practice. Clients cited include an Australian battery retailer and other businesses seeking ongoing SEO support, with engagements often starting as an audit and evolving into continuous advisory work. Services center on AI SEO consulting, AI training, general marketing advisory, and what the site calls "GEO Recovery" — helping sites regain visibility and traffic lost to algorithm or search-landscape shifts. Work covers Search Engine Optimization, content marketing, digital strategy, and social media marketing, delivered through direct consulting relationships rather than a large agency team. Described methods include auditing existing SEO performance, issuing ongoing recommendations for marketing teams to action, and using a proprietary app to manage and track this process. The consultancy also addresses AI's effect on search behavior, positioning its work around visibility across Google, AI-driven search, and other discovery channels. Content published through a newsletter and blog covers topics such as SEO action planning, Shopify growth strategy, and marketing attribution, reflecting the areas of focus applied in client engagements. Diagnostic calls are offered as an entry point before formal engagement.