I Digit Group

Based in London, this agency works with businesses across the United Kingdom, Italy, and Spain, with a particular focus on local businesses, medical and aesthetic practices, and other brands seeking sustained organic visibility. Founded in 2016, it operates as a small team offering strategy-led search marketing rather than broad-spectrum advertising, positioning itself around search engine optimisation and answer engine optimisation (AEO) for both traditional search engines and AI assistants such as ChatGPT and Perplexity. The service range covers SEO, AI development, branding, content marketing, conversion optimisation, e-commerce development, email marketing, and pay-per-click campaigns, with particular emphasis on local SEO, Google Maps visibility, and AI search presence. Described work includes full technical audits covering website structure, content, and social channels; ongoing SEO and AI optimisation packages; and ongoing website management once initial improvements are made. For clients in regulated sectors such as aesthetic clinics, the agency references compliant medical marketing alongside conversion-focused adjustments intended to turn website visitors into enquiries and bookings. It also promotes a dedicated AI visibility tool for tracking brand presence within AI assistants, and describes its approach as full-funnel, connecting keyword research and content development to authority-building and measurable outcomes such as traffic and enquiry growth.