icepop

Based in Beverly Hills, California, icepop is a small performance marketing agency with a team of 1-10 people. Its work spans sectors including meditation and wellness apps, lighting manufacturers, skincare brands, and law firms, indicating a client base that ranges from consumer products and e-commerce to professional services. The agency positions itself around measurable growth, citing management of substantial annual ad spend across Google and Facebook, high volumes of organic impressions, and lead generation for legal clients, suggesting a focus on accounts of meaningful scale rather than only small local businesses. Services cover paid social advertising on platforms such as Meta and TikTok, paid search advertising through Google Ads, and search engine optimization aimed at increasing traffic, rankings, and revenue through performance-tracked metrics. icepop also offers product and web design intended to improve user engagement and conversion, along with email marketing built around subject line testing and personalized content. Beyond these core offerings, the agency provides custom intake and CRM setup, data analysis, bespoke web development, and general digital strategy consulting tailored to individual client goals. It describes itself as a partner with platforms including Meta, Google Ads, Klaviyo, and Shopify, using these integrations to run and optimize campaigns. Case studies referenced on its site point to work involving trial sign-ups, revenue growth, organic visibility gains, and paid ad revenue increases across its client roster.