ITS Circle

Based in Dubai, ITS Circle works with businesses across the UAE, Malaysia, Pakistan, Oman and Saudi Arabia, offering a mix of software development and digital services. Its client base spans retail, hospitality and real estate, reflected in the range of industry-specific solutions it builds, from restaurant management systems to inventory and payroll tools. The team is small, in the 1-10 range, and describes itself as covering software, web and digital marketing work under one roof. The agency's core offering centers on point-of-sale software, including its Vision8i ERP system, which covers inventory management, accounts management, payroll, restaurant management and real estate management modules. Alongside this, it develops customized software applications designed to work across major browsers, positioned as a lower-cost alternative to standard industry software. Its digital services extend to web development, mobile app development, network solutions and digital marketing, as well as logo and web design work. The company also produces video and animation content, including corporate videos and online/offline advertising material, framing this as a way for clients to build audience engagement. Across its portfolio, the emphasis is on combining POS and ERP software development with broader digital production services for businesses operating in retail, food service and property management sectors.