Kelly Webmasters and Marketers

Kelly Webmasters and Marketers has operated out of the Orlando, Florida area since 2008, working with trade and service businesses across more than 90 industries, including roofing, HVAC, plumbing, electrical, marine construction, custom glass, and remodeling. The agency serves clients nationwide, with a team of 1-10 people handling web design, SEO, and business consulting for owners who need sites and search visibility built around how their trade actually operates. The agency's core offering is hand-coded website design, built without WordPress, page builders, or templates, aimed at page speed and conversion-focused layouts, and paired with hosting and ongoing site care. Its SEO work is structured around silo-based content architecture, combined with technical and on-page SEO, Google Business Profile management, and local landing pages intended to support Map Pack and "near me" rankings. Kelly Webmasters and Marketers also runs a dedicated AI search optimization practice, focused on visibility within AI Overviews and citations from tools such as ChatGPT and Perplexity, using schema markup, llms.txt files, and entity and authority building. Additional services include custom eCommerce builds and custom tools such as job boards, dashboards, and portals. The agency also offers a set of free tools on its site, including an AI Visibility Checker, a Website Report Card, and an AIO Readiness Scanner, along with a referral program and a white-label partner program for other businesses.