Kern Media

Based in Fort Collins, Colorado, Kern Media has operated as an SEO consulting firm since 2016, with a small team serving both local and national clients. Its work spans lead generation businesses, eCommerce retailers, online publishers, and organizations with other website goals such as non-profits. Client examples described include a boutique travel agency, an enthusiast eCommerce store, and an online publisher, indicating a client base that ranges from service providers to content-driven publications rather than a single industry focus. The agency's stated approach begins with a technical SEO audit and an SEO content audit, followed by technical optimizations to the site. From there, work centers on fully building out and optimizing the highest-converting page types, with the aim of generating measurable ROI early in the engagement. This is followed by content optimization and content strategy work positioned further up the marketing funnel, targeting visitors earlier in the buying cycle, in order to create a cohesive overall content strategy. Declared service areas include audits and strategy development, content marketing strategy, lead generation marketing, and eCommerce SEO and marketing, alongside SEO training for publisher teams — as illustrated by a case study on teaching editors keyword research and on-page optimization. Kern Media states it selects clients it considers prepared for the process, typically starting engagements with a consultation call to review objectives before beginning work.