Last Click

Based in Sydney, Last Click is a small digital marketing studio, operating with a team of between one and ten people, that positions itself as a full-service agency covering strategy, creative, technology and performance marketing. The site does not name specific client industries, but frames its offering around businesses looking to grow their online presence and convert website visitors into customers, with pricing conversations structured around monthly marketing budgets ranging from under $1,000 to over $10,000. The declared service list spans brand strategy, marketing strategy and go-to-market strategy under the strategy heading; graphic design and copywriting for creative work; web design, conversion rate optimisation, and WordPress and Shopify builds under technology; app and software development; organic services including SEO, content marketing, email marketing and SMS marketing; and paid advertising through Google Ads, Microsoft (Bing) Ads and Facebook (Meta) Ads. As part of its client process, Last Click offers a digital marketing audit of a prospect's website and brand, followed by a strategy session for those wanting to act on the findings. The agency describes its approach as data-driven, using key performance indicators such as website traffic, conversion rates and customer engagement to refine campaigns on an ongoing basis.