Let's Get Optimized

Operating out of Toronto with a presence extended to Montreal, Halifax and Calgary, Let's Get Optimized works with Canadian businesses seeking to turn online visibility into tracked, revenue-generating leads. The agency positions its services around what it calls the "Business Lifeline," a framework moving from visibility through traffic, leads, qualified leads, sales, revenue and ROI, with each service assigned a specific role in that path. With a team of 1-10 people, the agency serves business owners and managers who want clarity on which marketing activities are producing results. Its service list spans SEO in its various forms — local, technical, on-page, off-page, link building, content SEO, keyword research and audits — alongside conversion rate optimization and paid advertising, including Google Ads, Meta Ads, ChatGPT Ads, retargeting, remarketing, Local Services Ads and YouTube Ads. Newer offerings address AI-driven search, covering generative engine optimization, answer engine optimization, LLM visibility optimization and AI visibility audits. Website work includes WordPress design, ecommerce development, landing pages, redesigns and CMS development, supported by branding, social media marketing, email marketing, lead nurturing, video creation and online reputation management. A distinguishing element is its lead tracking suite, which includes a "Business Lifeline dashboard," marketing attribution, call and form tracking, CRM integration, lead quality tracking, GA4 consulting and tracking implementation, intended to connect marketing activity directly to sales and revenue outcomes.