LucaBartolini.com

Based in Serravalle, San Marino, this one-person practice run by Luca Bartolini works as an individual web and marketing coach rather than a conventional agency, serving businesses and associations that need direct, one-to-one guidance on their online presence. Clients range from companies building or upgrading a website to individuals seeking private coaching in SEO, e-commerce, WordPress, and cryptocurrency-related topics, positioning the practice at the intersection of technical web work and personal training. The declared services cover website and e-commerce site design and development, WordPress support and site speed optimisation, SEO consulting, and strategies aimed at increasing e-commerce sales. Alongside project work, delivery is structured around individual coaching formats: a private SEO coaching course, an individual e-commerce course, a WordPress course, and a broader 30-hour web and marketing course, plus consulting sessions on Bitcoin and cryptocurrencies and dedicated crypto courses. Business consulting extends into marketing strategy topics such as international market expansion, dynamic pricing approaches, and the use of Bitcoin for business transactions, with published articles addressing these subjects alongside guidance on avoiding cryptocurrency fraud and informed crypto investing. The practice also references use of ChatGPT and AI tools within its marketing and web work, and has produced instructional books on SEO and on Bitcoin and cryptocurrencies aimed at beginners.