Lyraz

Based in Braunschweig, Germany, this small digital agency has operated since 2012 with a team of up to ten people. It works with businesses across a range of industries that need a web presence built from scratch or improved, combining web design, web development and search engine optimization under one roof. Clients include companies looking for both new websites and ongoing visibility in organic search, from smaller regional businesses to firms serving a wider national market. Web projects are built with Next.js and React rather than pre-built templates, with an emphasis on site speed and page performance; techniques mentioned for improving load times include lazy-loading, WebP image formats and reduction of JavaScript code. On the SEO side, the agency focuses on local search optimization, technical SEO fixes, and content marketing aimed at building keyword visibility, including research into long-tail keywords for niche industries. Reporting is provided on a monthly basis to track ranking and traffic progress. Beyond the core services of web design, development and SEO, the agency also offers digital consultation, including initial audits and strategy discussions, along with ongoing site maintenance covering security updates and performance monitoring. Initial consultations are offered before a project is scoped.