Mantanera

Based in Turin, Mantanera works with e-commerce businesses and brands looking to grow their online sales through an integrated approach to digital marketing and web development. The agency describes itself as specialised in performance marketing and web design, supporting projects that require high-conversion advertising campaigns alongside marketing and UX strategies aimed at customer retention. Its team handles projects internally, from UI design through web development to integration with clients' sales tools, positioning itself for ambitious digital projects with growth potential, such as the case study cited with Majer, a Turin-based watch retailer, where branding and performance marketing were combined to grow the e-commerce channel. The agency's declared services span e-commerce development, UX design, strategic consultancy, digital advertising, SEO, link building and digital PR, marketing automation, affiliate marketing, and conversion rate optimisation. On the marketing automation side, Mantanera highlights its use of Connectif.ai, a marketing automation platform for e-commerce, which it uses to drive customer loyalty strategies and increase customer lifetime value. Its broader method centres on data-based digital strategy work intended to generate qualified traffic and conversions, combined with conversion rate optimisation and ROAS-focused advertising to improve on-site performance. The agency also references partnerships and certifications as part of its service delivery.