Marketing Direction

Based in the Tampa/St. Petersburg area of Florida, Marketing Direction has been operating since 2009 as an outsourced marketing team for businesses that want senior-level marketing expertise without the cost of an in-house department. The agency describes its staff, numbering more than 25 people, as including former Fortune 500-level CMOs, corporate marketing executives, entrepreneurs, creative directors, website designers, writers, Google-certified SEO and PPC specialists, and HubSpot-certified marketing automation professionals. It has been recognized by the Tampa Bay Business Journal as one of the top marketing firms in the region, and it positions itself to work with businesses of varying sizes seeking sustainable growth. The agency's work is organized around several service groups. Marketing Strategy & Consulting covers a Strategic Marketing Blueprint, digital marketing strategy, and lead and demand generation planning. Research & Analysis includes customer journey mapping, client lifetime value analysis, customer perception analysis, sales funnel analysis, target market analysis, and website audits covering UX, SEO, and CRO. Brand Development spans new brand creation, full rebrands, visual rebrands, and brand refreshes. Content Marketing & Creative Services includes content writing, graphic design, photography, and video production. Inbound Marketing covers email marketing, organic social media, SEO, and conversion rate optimization, while Outbound Marketing addresses digital advertising, direct mail, print advertising, and trade shows and events. Website Design & Management includes website design, redesign, optimization, and ongoing management.