Marketplace Valet

Based in Corona, California, Marketplace Valet is an Amazon account management and advertising agency serving established U.S. consumer brands. Founded in 2016, the agency is led by Will Land, Laura Land, and Justin Boggs, who bring over 20 years of personal Amazon selling experience, including having scaled a consumer brand to more than 10 million orders. The team operates as a small, senior group rather than a large outsourced staff, working from a Southern California office with founder-level oversight applied to client accounts. Their positioning centers on taking full operational responsibility for a brand's Amazon channel, with an engagement model built around P&L accountability rather than isolated metrics like keyword rankings. Services cover marketplace account management, including listing creation and optimization, brand content optimization, and management of Amazon product reviews, delivered alongside a client dashboard referred to as 3P360. On the advertising side, the agency manages Amazon Ads, Amazon DSP, and Amazon Marketing Cloud, with a stated focus on TACoS optimization as a way of balancing ad spend against revenue and margin rather than pursuing short-term sales velocity alone. Case studies referenced on the site cover brands in crafts, home fragrance, jewelry, and tactical gear categories, as well as a UK brand expansion project, indicating experience supporting both domestic growth and international marketplace entry for existing consumer brands.