McCabe Marketing

Based in Toronto at Finch Avenue East, McCabe Marketing has offered marketing services to small businesses since 2007. The consultancy is run by Maureen McCabe, a marketing consultant, and works with a small team supporting owners of small and medium-sized businesses across sectors such as home renovation and financial planning, based on the client references included on the site. The agency positions itself around direct, practical advice rather than large-scale campaign management, aiming to help business owners identify gaps in their marketing and improve sales results. Services described include marketing strategy and planning, branding and rebranding, website marketing, online video marketing, promotional marketing and advertising, and the development of marketing materials and tools, alongside search engine optimization. Engagements can begin with a 10-hour starter consulting package, structured as an initial phone consultation for which the agency reviews the client's existing website and notes beforehand. Additional services address customer retention and new customer acquisition. The site also offers free resources, including a marketing mistakes report and an SEO template, reflecting an advisory approach aimed at small business owners seeking practical, low-overhead marketing support rather than full-scale agency campaigns.