Medienfreunde

Founded in 2004, Medienfreunde is a small digital agency based in Leipzig operating with a team of up to ten people. It works across a mix of client types and sectors, including manufacturers, media and broadcasting organisations, driving schools, travel operators and conference organisers, with some client relationships reportedly lasting up to two decades. Project examples cited include a biomethan producer, a podcast platform, a driving school, an international packaging manufacturer, a travel agency, and a regional media conference, indicating experience with both smaller regional businesses and larger multinational organisations. The agency's declared services cover strategy consulting, branding, UX/UI design, web design, web development, and SEO/GEO (search and generative engine optimisation aimed at visibility in AI-generated answers as well as traditional search results). Described working methods include starting projects with a discovery and questioning phase rather than immediate execution, followed by conceptual strategy work before design begins. Technical delivery includes CMS setup (WordPress is mentioned for at least one project), custom CMS architecture, API integrations with editorial or ticketing systems, and development of progressive web apps. Branding work spans corporate design, print materials such as brochures, and digital interfaces. The agency also offers post-launch support, including maintenance, updates and ongoing optimisation, positioning itself as a continued partner after a website or platform goes live rather than ending involvement at launch.