Metrics

Based in Kyiv, Metrics is a small digital marketing agency (team of 1-10) founded in 2017, working primarily with e-commerce projects. Its case studies mention online stores in sectors such as furniture, garden centres, and electronics, with campaigns run for clients located in Ukraine, Uzbekistan, and Israel, indicating an international client base despite its compact size. The agency positions itself around acquiring clients through Google and Facebook, focusing on continued support and search-ranking maintenance for online retail businesses rather than one-off campaigns. The core services are search engine optimization, pay-per-click advertising, and content marketing, supplemented by targeted social advertising on Facebook and Instagram. For SEO, the agency describes conducting audits on existing websites to identify and fix technical errors, selecting relevant keyword queries, and building a promotion strategy, as well as advising on SEO groundwork during the site-build stage for new projects. Its PPC work covers campaign setup in both Google and Yandex advertising systems, aimed at driving targeted traffic. Content marketing services include writing product and service descriptions and populating client blogs with articles intended to support conversion. The agency states it provides regular reporting and guarantees terms set out in client contracts, and describes itself as a certified Google partner.