Mind Methods

Mind Methods is a boutique marketing and advertising agency based in Gordon, Sydney, working with a small team of ten or fewer people. It positions itself as a full-service outfit able to act as a client's entire outsourced marketing team or as an extension of an existing in-house team, catering to small businesses through to organisations with established brand experience. The agency has worked across industries including IT event marketing and venue/hospitality branding, and describes its approach as building bespoke strategies around each client's specific situation and objectives rather than applying standardised packages. Services are grouped around four areas: brand and creative work, covering logo development, graphic design, copywriting and web design; digital, online and social marketing, including email marketing, social media marketing, web development and search engine optimisation; content and communications, delivered through what the agency calls an omni-channel methodology aimed at increasing awareness and driving sales, including digital advertising via channels such as Google Ads and Facebook/Instagram; and strategic marketing, involving marketing planning, project management and consulting intended to support return on marketing investment. Additional listed capabilities include AI consulting and broader marketing strategy work. Project examples referenced include brand and social media strategy for a client called Gilton Valeo, event marketing for Red Hat at a Gartner Symposium, and a billboard campaign for Navarra Venues.