Mindall

Based in Dubai Sports City, Mindall is a small team, founded in 2019, that works primarily with real estate agencies. Its focus centers on a CRM platform built for property businesses, aimed at agencies that need to manage listings, leads and client requests across multiple channels. The company positions itself as a digital ecosystem for property management, combining software development with marketing services for real estate operators in the region. The core of Mindall's offering is CRM consulting and systems integration: its platform lets agencies post properties simultaneously to portals such as PropertyFinder, Bayut and Dubizzle, alongside the agency's own website. Leads gathered from these portals, paid ads and the agency site are consolidated into a single CRM, with automated rules for assigning leads to agents and tracking meetings, tasks and deadlines. The system also includes automated property matching, which compares incoming client requests against available listings to surface suitable options without manual searching. Beyond the CRM product itself, Mindall's declared service lines extend to search engine optimization, pay-per-click campaign management and social media marketing, positioning the agency to support real estate clients not only with backend workflow tools but also with the digital marketing activity needed to generate the leads that feed into its CRM system.