Mobupps

Based in Ashdod, Israel, Mobupps works with brands, developers, and platforms across sectors such as fintech, gaming, and real-money gaming apps, supporting user acquisition and campaign scaling across multiple countries and traffic types. Client references point to work with digital-first financial services platforms, betting and CTV advertisers, and companies running app and research panels internationally, indicating a client base that spans mobile app developers and performance-marketing-driven brands operating globally. The agency's declared services cover Search Engine Optimization, Conversion Optimization, Media Planning & Buying, Mobile & App Marketing, Affiliate Marketing, and Digital Strategy. Its stated technical approach centers on a mobile advertising and marketing automation platform, including a DSP (demand-side platform) built for brands, real-time bidding infrastructure, and AI-driven targeting for audience segmentation. Named products referenced include MAFO, ECHO AI, MOBUPPSX, and iRTB. Described methods include real-time campaign optimization, exclusive inventory access, fraud detection to maintain traffic quality, and CTV (connected TV) advertising execution. Client accounts describe work on maintaining stable customer acquisition costs (CAC), hitting CPA targets, growing first-time purchasers through audience segmentation, and driving subscriber growth across multiple countries and traffic types, with reported emphasis on transparency and ongoing campaign communication.