Molzana

With offices in London, Bournemouth and Edinburgh, Molzana combines data and analytics work with search engine optimisation and conversion optimisation for businesses, agencies and start-ups across the UK and Europe. The team, sized between one and ten people, comes from a mix of technical and marketing backgrounds and describes its client base as diverse and global, working with organisations that need website data properly understood and acted upon rather than simply collected. Services are organised around two core disciplines. On the analytics side, Molzana handles web analytics installation and configuration, GA4 management, business intelligence, data strategy, tag implementation, and app and mobile analytics, alongside reporting consultancy that turns key metrics into dashboards and stakeholder-ready reports; this also extends to analytics audits and expanding a client's data collection capability. On the SEO side, the agency covers strategy development, on-page and technical SEO, link acquisition for building site authority, SEO reporting and international SEO, stating an approach focused on improving technical site health and content quality rather than manipulating search engines. Conversion rate optimisation consultancy sits alongside these, aimed at aligning data insight with organic search performance to improve site visibility and user experience. Work is delivered from the three UK offices, with initial contact handled by phone, email or an online enquiry form.