Nia Creative

Brooklyn, NY, serves as the home base for Nia Creative, a small creative team of one to ten people focused exclusively on hospitality-driven brands. Clients include hotels, restaurants, bars, entertainment venues, tourism operators, communities, fitness and wellness businesses, and F&B retailers. Its portfolio includes hotel groups such as Romer House Waikīkī and Romer Hell's Kitchen, the entertainment venue So & So's Piano Bar, the Ambassador (part of Hilton's Tapestry Collection in Hawai'i), Starchild Rooftop, and Limelight Hotels, reflecting a concentration on hospitality and lifestyle venues in the US market. The agency's work spans branding, content, social media and digital services. Branding covers brand positioning, visual identity, brand audits, and collateral and signage. Content services include photography, videography, video editing and motion graphics. On the social side, it handles social and content strategy, social media management, influencer marketing and social graphics. Digital offerings include paid social, SEO and paid search, web design and development, and email marketing. Case examples describe shaping a venue's social presence from its first post through its first year, leading content and creative collaborations across multiple locations of a single hotel brand, and using social-first photography and video to reposition a rooftop bar as an all-day destination. Work is generally described as building a brand's identity and then extending it consistently through content, social storytelling and digital channels.