Nova Solutions

Based in Vaughan, Nova Solutions works with local businesses and companies, including specialisations in medical marketing and marketing for lawyers. The agency was founded in 2007 and describes itself as building brand awareness and search engine optimization strategies for clients across the US and overseas as well as locally. Its stated focus combines search visibility with website design intended to convert visitors into customers, positioning digital strategy and design as connected rather than separate offerings. Services listed on the site include search engine optimization with an emphasis on local Google rankings, Google Places (Maps) optimization, and pay-per-click advertising for calls and website visits. Web design work covers general website builds, mobile web design and e-commerce solutions. Additional services include remarketing, social media management, conversion rate optimization aimed at increasing the percentage of users completing a desired action after arriving via search, and video production for content creation. The agency describes adapting its tactics as internet marketing trends change, drawing on pay-per-click marketing, social media optimization, mobile platform advertising and ad retargeting. The team is described as multidisciplinary, with members holding backgrounds in economics, international relations, computer science and legal studies, and includes a dedicated SEO manager. Work examples are organized on the site by websites and videos, alongside client testimonials.