Old River Media Group

Based in Brentwood, California, Old River Media Group is a small digital marketing team serving business owners who want to build brand visibility and control the online narrative around their company. Team lead Bob Mankin, a California native with a background spanning 25 years in Silicon Valley tech roles and e-commerce experience dating back to 1997, began offering digital marketing services in 2011 to friends and select clients before expanding into a broader team of marketing specialists, SEO practitioners, graphic designers, and developers. The group frames its work around what it calls a "review economy," where customer testimonials and online reputation factor heavily into purchase decisions, and positions its role as helping clients audit their existing online presence to identify weak points before building a marketing plan around them. Declared services include Search Engine Optimization, Content Marketing, Pay Per Click, and Web Design, supplemented by display advertising, email marketing, Facebook advertising, retargeting, reputation management, social media services, and video marketing. The stated approach follows a systematic process of identifying, planning, designing, and executing marketing strategies intended to be results-oriented for a client's budget, built through incremental steps rather than one-off campaigns. The agency also references franchise-style business models, citing process, automation, and scaling as techniques that can be applied to client marketing strategies with proper coaching and implementation. Prospective clients are offered a free consultation and account audit as an entry point before a custom strategy is developed.