OPUA

Based in Atlanta, Georgia, OPUA is a small digital marketing agency that concentrates its work specifically on nonprofit organizations. Described as a woman-owned, community-embedded company, it positions itself as a strategic partner for nonprofits seeking to demonstrate measurable impact in order to secure funding and grants. Rather than serving a broad commercial client base, the agency frames its entire offering around the constraints nonprofits face: limited resources and the need to show results that support future funding applications. The agency's declared services span SEO, branding, digital strategy, fractional CMO services, market research, pay-per-click, social media marketing, and UX/UI design, alongside custom web design and development. Its stated process includes research and strategy work such as audience insights, formative research, segmentation research, creative and message testing, media trackers, and strategic planning. On the creative side, it lists brand development, graphic design, copywriting, and video and broadcast production. Client engagement typically starts with a consultation request where prospects select relevant services—paid social, paid search, SEO, branding and creative, conversion optimization, web design and development, video and photography, or podcast production—and outline goals before scoping begins. The agency also produces a podcast and blog content, and maintains case studies documenting past project work, reflecting a practice built around campaign development intended to drive community awareness and engagement for nonprofit clients.