Outsourced Marketing Inc.

Based in Bradford West Gwillimbury, Ontario, Outsourced Marketing Inc. is a small team working with businesses across the Greater Toronto Area, Canada and the U.S. Founded in 2015, the agency is led by President and Chief Marketing Strategist Ian Cantle, a Duct Tape Marketing Master Certified Consultant, and positions its work around a strategy-first approach rather than standalone tactics. Its stated client base spans dental practices, trades and home services, professional services, healthcare, legal services and B2B companies, industries where the focus is on generating consistent leads rather than one-off campaigns. The service list covers Fractional CMO support, a 27-point Marketing Audit of a client's online presence, and a Strategy Blueprint intended to produce a 12-month marketing roadmap. From there, execution services include SEO and AI Search optimization, conversion-focused Web Design, Google Ads and Social Media Ads (Facebook and Instagram), Content Marketing aimed at building authority, and AI Marketing involving agents, chatbots and automation. The described process runs in three stages: an initial discovery call to review business goals and marketing gaps, an audit and roadmap-building phase, and an execution stage in which tactics are implemented and measured against results tied to revenue rather than activity alone. Services are packaged into tiers—Marketing Jumpstart, Marketing Catalyst and Marketing Department—reflecting different levels of engagement, from foundational work up to a fuller outsourced marketing department model.