Pedro Matias SEO Consultant

Operating individually from London, Pedro Matias provides SEO consultancy to clients across the UK and internationally, including businesses in Singapore, Sydney, and the US. The consultancy works with luxury brands, agencies, studios, yacht companies, and small local businesses, with stated preference for established brands with a quality product or service, or promising startups, rather than low-quality affiliate sites or ventures reliant on black hat techniques. Client relationships are described as long-term, with some continuing for years, built around ongoing search visibility and web property management. Services described include SEO strategy, local SEO, technical SEO, WordPress SEO, SEO audits, and Google penalty recovery, alongside AI SEO work addressing Google AI Mode and AI Overviews. SEO training is also offered as a hybrid approach combining hands-on SEO work with teaching clients to understand and manage their own optimisation, as referenced by a client case involving structured training alongside practical implementation. Case studies mention work involving content pruning, content improvements, and internal linking to better align existing pages with search demand, alongside recovery work following a Google Core Quality algorithmic update affecting a UK ecommerce site. Meetings are offered in person or via video call, and services are structured as either monthly retainers or one-off engagements.