Performing Marketer

Based in Irinjalakuda, Thrissur, Kerala, Performing Marketer operates as a small digital marketing outfit that combines client-facing agency work with a training institute. Its agency services target Kerala-based businesses looking for growth support, while its training programs are aimed at freshers, career changers and marketing professionals seeking job-ready skills, with sessions delivered in-person in Malayalam and English. The team is led by a mentor with over 17 years of experience in the field, and batches for the training side are kept small, capped at five students per group. On the agency side, declared services include AI-powered SEO strategy, Google Ads campaign setup and management, Meta Ads for lead generation and sales, brand identity and messaging, website audits and optimisation, local search optimisation, and ongoing monthly reporting with strategy calls. The SEO work is described as covering on-page, off-page, technical and local SEO, along with AEO and GEO optimisation, using tools such as Semrush, Google Analytics 4, GTM and ChatGPT. On the training side, the institute runs a six-month Foundation AI Digital Marketing Course and an Advanced AI-Integrated SEO Training program, both structured around live client projects, one-to-one mentoring, technical SEO audits, WordPress site creation, portfolio development and career support, including LinkedIn profile optimisation and post-training mentoring.