Planet Marketing

Based in San Diego, California, Planet Marketing focuses on paid advertising management for service-based businesses, including home services, chiropractors, dental practices, private schools, plastic surgery and med spa providers, real estate professionals, and law firms. The agency operates as a small team, with campaigns handled directly rather than passed through account managers, and it works with clients on a month-to-month basis rather than long-term contracts. Client communication and campaign work are described as being conducted personally by Francisco, who has managed paid ads for service businesses for over 20 years, and services are offered in English and Spanish. The core offering is Google Ads management, covering search campaign build-out, keyword strategy, negative keyword lists, call tracking, and conversion optimization aimed at generating phone calls for service businesses. Additional services include YouTube Ads using Demand Gen campaigns targeted to a local radius, Bing Ads (positioned as a lower cost-per-click alternative that can be imported from existing Google Ads accounts), and Facebook and Instagram advertising with audience targeting and creative and conversion tracking. The agency also provides Google Business Profile optimization, SMS review outreach, and sponsored Google Maps placement intended to secure both paid and organic visibility on the same search results page. A website and SEO audit service is offered as a preliminary step, using tools such as Screaming Frog, Google Search Console, GA4, and Ubersuggest to assess a site's ability to convert traffic before ad spend begins.